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Making the Light DecisionWhat does lighting have to do with customer service? Everything.
It’s no big secret that today’s consumer devotes less time to shopping than in the past. So the stakes are higher to compete for those few precious moments she has to make her decisions. Good customer service is a way to ensure a positive . . . » MORE |
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Chef’s SpecialSculptural metal chandeliers light up Landmarc restaurant in New York's Time Warner Center
In 2004, chef/owner Marc Murphy created a successful recipe with his Landmarc restaurant in New York’s TriBeCa neighborhood. Three years later, when the opportunity arose to bring his contemporary bistro uptown to the Time Warner Center, Murphy . . . » MORE |
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Spotlighting Yesterday and TodayETC lighting in former factory building in Poland reflects its past and present
A former textile-manufacturing complex in Lodz, Poland, has a new lease on life as a shopping/entertainment destination. ETC (Electronic Theatre Controls, Middleton, Wis.) installed lighting in one of the development’s refurbished buildings tha . . . » MORE |
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A Light in the WindowGene Moore Awards honor display excellence
Lighting in store windows always works best when nobody notices it. Gene Moore, the iconic visual merchandiser at New York’s Bergdorf Goodman, Bonwit Teller and Tiffany’s for nearly 60 years, said, “Lighting is at least 50 percent o . . . » MORE |
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Review: Lightfair International 2007Philips' low-mercury lamps one of this year's award-winning products
Sustainability and LEDs loomed large at this year’s Lightfair. At the show, exhibitors reflected the move toward eco-friendly products with skylights, daylighting systems, occupancy sensors and advanced control systems and other energy-saving l . . . » MORE |
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Best in GlowLighting designer David Apfel says retailers are upping the ante with in-store lighting presentations
Retailers have more to consider when creating a lighting program than just illuminating the space. Cost, energy-efficiency, lighting codes and aesthetics are all factors that can make or break a lighting presentation. But even with all of these poten . . . » MORE |
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Light BrightChanel shows off its mastery of makeup lighting
Coco Chanel once said, “The real aim of makeup is not to adorn but to beautify.” So it makes sense that only the most flattering environments should be created for cosmetics. Especially at Chanel. One critical ingredient in . . . » MORE |
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Birthday SuiteCaesars Palace celebrates 40th anniversary with flavor-inspired suite
It’s not every world-renowned resort/casino that gets to celebrate its 40th birthday in Absolut style. But that’s just what happened for the Caesars Palace’s anniversary, where Rockwell Group (New York), in conjunction with Absolut . . . » MORE |
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That's EntertainmentColor-changing lights turn retail destination into entertainment destination
There’s San Antonio’s Riverwalk, Baltimore’s Inner Harbor Set and, now, Branson Landing in Missouri - all leading tourist destinations offering a mix of shopping, dining and entertainment. Also called, “The Great American Wate . . . » MORE |
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Cool LightsDairy Queen uses blue LED tubing to update its classic identity
Dairy Queen & Chill restaurants in the U.S. and Canada are now serving up burgers, fries, Blizzard treats and a re-imaged restaurant design. One element announcing that new look is the façade where more than 200 feet of BrightLine flexible . . . » MORE |
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